All Change: Assessing the Value of Conversion Brands
Tuesday, May 16, 2023 12:00 PM to 12:45 PM · 45 min. (Europe/Berlin)
Charlottenberg I
Breakouts
Owner-Operator Alignment
Information
With hotel companies striving for net unit growth, ground up development on pause and owners looking to add value, do conversion and soft brands offer an elegant plug-and-play solution for all in today's environment?
